REAL Choice

At the Crossroads: Improving Customer Choice for Products in the U.S. Electricity Sector

The Retail Energy Advancement League (REAL) is a national advocacy organization dedicated to the expansion and modernization of American retail energy markets. In many states, utility monopolies still control the electric market and customers can’t choose where they buy their electricity and gas.

New Report Finds Retail Energy Key to an Affordable Clean Energy TransitionJuly 14, 2023

Washington D.C. – A new report finds that consumers in states with restructured energy markets are better off than states still holding onto the monopoly utility model. States that allow competition are also better positioned to support the transition to clean energy, consumer adoption of electric vehicles and reduce carbon emissions without relying on ratepayer […]

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Anti-Competitive Provision Removed from Virginia BillJuly 6, 2023

On July 1st, Governor Youngkin of Virginia signed the Virginia Electric Utility Regulation Act, HB1770/SB1265. In its initial proposal, HB1770 and SB1265 contained language that would have essentially eliminated retail competition and customer energy choice. If enacted, such an action would have raised electricity costs for Virginians, stifled innovation in the state’s electricity markets, handed […]

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